152825
When giants like Disney and Apple challenge Netflix, what happens?
Disney, along with its new streaming service, Apple, is competing with Netflix, the dominant streaming platform at the moment. shows the open possibilities of Provides a streaming platform that viewers ready to choose what is most suitable for use.
During the coming November It will become a true new era of streaming platform services as Netflix faces major competitors such as Disney+ and Apple TV+, which will gradually launch services, with the main highlight being a lower price.
What Disney+ has is an Owner – Producer with tons of quality content in hand. So who’s going to release this content to help other platforms make money? Therefore, the initiative Its own streaming platform service came up.
The biggest selling point of Disney+ is the availability of movies and series that have been produced. including many children’s cartoon content Help open up Disney+’s customer base to more family groups. because both adults was able to access the movie and favorite series At the same time, it can also open cartoons for children to watch.
While Apple TV+ sees the same trend. and also have experience from digital services Services such as iTunes and Apple Music came before, showing gaps that could go into service. By pulling content producers to create Original Content that can’t be seen anywhere on the Apple TV+ platform.
Apple TV+’s initial strength was not its content strength. Because it’s in the early stages, but one thing that can’t be forgotten is that Apple has an ecosystem that is ready to support services. Because the first thing Apple does at the launch event official is Announcing eligibility for customers who purchase Apple products after September 10 free access to APPLE TV+ for one year.
As you can see, both Disney+ and Apple TV+ have different strengths. And it is believed that these two strengths will become an important part that gives viewers the opportunity to choose to use the services of both of them, whether in terms of It replaces Netflix or an additional subscription.
Because when Netflix doesn’t have Disney content, if the audience wants it, the price is not high. It’s not uncommon to sign up to try it out. Just like Apple TV+ is said to be free for 1 year, there’s no reason for anyone who buys a new Apple product to not activate it.
Therefore, in the corner of the content startup What needs to be done is not just system development. or platform come up to serve only Because you have to look at the core, the main thing is content. and ecosystems that will help support consumers to use as well especially about Paying for a subscription is more convenient. The likelihood that customers will use it increases only.
Of course, not every startup can specialize in everything, making it an interesting approach to get into. to partner with people who specialize in various fields to grow together
